How did ISE 2023 go for Octopus?
We have told you before how exciting it is to take part in Integrated Systems Europe 2023, the world’s largest audiovisual and systems integration show. The exhibition, which took place from January 31st to February 3rd, was a lot of fun and gave Octopus Smart Signage a lot of ideas.
As Octopus, we are proud and happy to have been a part of the inspiring environment of ISE. We brought our technology, mission, and vision together with many important names and participants worldwide. We left this experience having had the opportunity to connect with many companies and have taken steps to start excellent collaborations.
Explaining our 3E1B strategy in Barcelona, it aims to use screens not only as a video display location but also to make them a fundamental communication tool by following the steps of Entertaining, Educating, Experiencing, and Buying in the journey between brands and their customers. We are deeply motivated and excited to see what the future holds.
We were also delighted to host Kiğılı CEO Hilal Suerdem, Vestel General Manager Ergün Güler, Vestel Deputy General Manager Eyüp Güler, and the Vestel team at our stand. (We thank them for all their support throughout the process!)
Integrated Systems Europe, which has been growing since the first event held in 2004, is an exhibition held in February every year, equivalent to the “Hall of Fame” in the field of AV visual integration.
This year, ISE hosted 1,000 exhibitors, with visitors coming from 155 countries to witness the exhibition’s thought leading and inspiring experiences. This year, 58,107 people who had never been there came to ISE, and 133,606 people went to the show floor.
Many thanks to ISE for their hospitality and all the participants who have visited our stand for their interest.